iTools & resources

Easy-to-use, SNAPshot thinks like an investor and uses proven business models to find out if your idea is likely to be a flying success or struggle to get off the ground. Digital Birmingham have teemed up with Boggle to offer this service for free rather than the normal price of £9.99.

You'll be challenged about aspects of your idea by a series of 25 critical questions. SNAPshot gives you prompts along the way and explains what the questions are about. There's no need to disclose any confidential information, so there's no worries about anyone stealing your ideas! By choosing the multichoice answers that best fit your concept, SNAPshot will generate an instant, personalised report scoring your idea and providing helpful feedback on all key areas.

You will receive either a red or green light, dependent on the relative strength of your idea. If red, Snapshot will suggest ways in which you could potentially improve your idea. If green, it looks like you have a real flyer on your hands. You can then choose a number of ways to move forward.

If red, Snapshot will suggest ways in which you could potentially improve your idea. If green, it looks like you have a real flyer on your hands. You can then choose a number of ways to move forward.

Once you have taken the free SNAPshot, there are a number of other avenues you can take to move your idea forward:

The Gauntlet
If you are an entrepreneur, the Gauntlet can provide invaluable feedback on key parts of your business. The Gauntlet consists of 16 areas organised around 4 key themes: the Innovation, the Team, the Market and the Investment. By clicking on each of the 16 areas, they access in-depth feedback on how and why they have been scored and advice on how to improve their business and the answers they give investors. As an entrepreneur, the cost of using the Gauntlet is £299.

Business Link
Offers you information and services tailored to your needs, working with you to help you achieve your business objectives. www.businesslinkwm.co.uk or 0845 113 1234

So get going and enjoy testing your business idea out in the comfort of your own home without running the gauntlet of those terrifying dragons!